Private EquityRIA · CRD 281487SEC-RegisteredPrivate Fund Adviser

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NewRoad Capital Partners

NewRoad Capital Partners is an SEC-registered investment adviser in Bentonville, AR, registered since 2015. The firm manages $584 million in assets, with $470...

NewRoad Capital Partners logo

NewRoad Capital Partners

NewRoad Capital Partners is an SEC-registered investment adviser in Bentonville, AR, registered since 2015. The firm manages $584 million in assets, with $470 million on a discretionary basis. It has 16 employees and 15 investment advisers.

General information

Firm type

Private Equity

Year founded

2012

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Bentonville

Corporate office

215 NW A St, Suite 510, Bentonville, AR 72712, United States

Principals

John Sheehy

Operating Partner

Sector focus

Supply Chain & LogisticsRetail TechMarketing TechnologyEnterprise Software

Frequently asked questions

How does NewRoad Capital Partners source its investments?

NewRoad's sourcing is shaped by its deep integration into the Northwest Arkansas retail and supply chain ecosystem. Its team of operators and strategic advisors leverages decades of executive experience in these sectors to identify companies with proven customer demand. The firm targets businesses where its operational expertise and industry connectivity can accelerate growth beyond just providing capital.

What investment stages does NewRoad Capital Partners target?

The firm invests across multiple stages, from early stage and seed through expansion and growth. Its primary filter is not the stage itself but whether a company has demonstrated quantifiable demand — a product or service being pulled into the market. This demand-driven approach spans its focus areas in supply chain, logistics, retail, and marketing technology.

Does NewRoad participate in fund commitments or only direct deals?

Based on available information, NewRoad structures its investments as direct equity positions in operating companies, building a portfolio of 34 businesses over its first decade. The firm emphasizes hands-on partnership rather than passive fund commitments, with its operators frequently taking board seats and active advisory roles.

Who runs investment decisions at NewRoad Capital Partners?

NewRoad's investment decisions are guided by its team of investment professionals alongside operating partners with senior executive backgrounds in retail, supply chain, and logistics. Named team members include Operating Partner John Sheehy, who serves on portfolio company boards. The firm's website does not disclose a full roster of general partners or an investment committee structure.

What is NewRoad's posture on co-investments alongside external GPs?

Publicly available information does not detail a formal co-investment program. NewRoad's operator-led model suggests a preference for direct, hands-on involvement in portfolio companies rather than participating as a passive co-investor in syndicates led by other firms. The firm emphasizes collaboration directly with founder-led management teams.

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