Private Equity

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Next Media Accelerator

Next Media Accelerator backed 78 startups before pivoting to venture-client advisory. Nico Lumma and Christoph Hüning run the firm from Hamburg.

Next Media Accelerator logo

Next Media Accelerator

Since 2015 we successfully accelerate early stage tech startups. Based on our experience we deliver innovation services to corporates and startups. We constantly develop and expand our model, from acceleration and early-stage investments to venture clienting - we have the right solution for you!

General information

Firm type

Private Equity

Year founded

2015

AUM

Undisclosed

Location

Region

Europe

Country

Germany

City

Hamburg

Corporate office

Am Sandtorkai 27, 20457 Hamburg, Germany

Principals

Nico Lumma

Managing Partner

Christoph Hüning

Managing Partner

Sector focus

Media & EntertainmentEnterprise Software

Frequently asked questions

Who runs investment decisions at Next Media Accelerator?

Managing Partners Nico Lumma and Christoph Hüning run the firm. Lumma has been scouting and investing in startups since 2000, while Hüning connects portfolio companies with corporates and investors. The firm discloses no additional investment committee structure.

Does Next Media Accelerator still make direct startup investments?

Since 2023, the firm has focused its core business on venture clienting, which does not involve making equity investments on every engagement. NMA’s legacy portfolio includes 78 startups it backed between 2015 and 2021, but the firm has not publicly committed to a new investment vehicle.

What is venture clienting, and how does NMA execute it?

Venture clienting is an advisory service that helps corporates identify, pilot, and adopt software from startups without taking equity stakes. NMA shifted to this model in 2023, applying the sourcing and evaluation capabilities it developed through its accelerator program across multiple industries beyond media.

What is NMA’s relationship with the Global Accelerator Network?

NMA serves as the official European hub for the Global Accelerator Network (GAN). GAN is a curated community of accelerators, venture studios, partners, and investors. The designation gives NMA a structured distribution channel for its innovation-services model across the GAN network.

Between 2015 and 2021, which sectors did the accelerator target?

The accelerator targeted media and marketing startups exclusively. NMA invested in companies from Europe, Israel, and the United States, connecting them with the German-speaking media industry. The firm now carries those learnings into other industries via its venture-client advisory.

Does NMA disclose any committed fund size or assets under management?

No. NMA has not publicly disclosed a fund size or AUM figure. Its disclosed deployment is the 78-company portfolio built from 2015 to 2021, but the capital allocated across those investments is not specified.

Are there separate philanthropic structures tied to NMA?

None are disclosed publicly. The firm does not list a family wealth source, foundation, or donor-advised structure connected to its operations.

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