Pink Green

Cat Bailey serves as Creative Director and Founding Partner, and Kate Lowe as Account Director and Founding Partner, according to the firm's own website. They appear as the named principals; no additional executive layer, board, or external investors are disclosed. The partnership structure suggests both are directly involved in client relationships and creative output.

Pink Green's client list is concentrated in financial market infrastructure, capital markets technology, and asset management. Its website names S&P Global, Integral, OSTTRA, First Derivative, ADSS, Cassini, Spectra, Quantile, CloudMargin, and KX among its portfolio. The agency positions itself as a specialist in translating complex financial services and fintech propositions into commercial brands.

Pink Green is an independent brand activation and design agency, not a regulated financial entity. It does not manage third-party capital, make principal investments, or operate as a family office. The firm's output is creative and strategic — visual identity, digital experiences, and campaign activation — for clients that are themselves financial institutions.

No evidence suggests institutional backing. Pink Green presents itself as a founder-owned partnership. There is no mention of venture funding, private equity investment, or a parent holding company on any of its public materials.

Pink Green has studios in London at 35-41 Folgate Street and in Reading at Thames Tower, Station Road. Its client engagements extend across the UK, continental Europe, and the Middle East, with named projects for Abu Dhabi-based ADSS and the global post-trade entity OSTTRA.

The firm markets itself exclusively as an agency for global fintech and financial infrastructure clients. Its entire published portfolio falls within financial services, spanning trading platforms, data providers, market operators, asset managers, and capital markets consultants. No consumer, public-sector, or non-financial B2B work is shown on its website.

Pink Green's publicly listed service lines are brand strategy, campaign activation, and digital experiences. Brand strategy includes positioning, verbal and visual identity, and architecture work. Campaign and digital services cover product campaigns, digital-first brand activation, website and film production, and data-driven tool design. It does not advertise media buying, public relations, or management consulting.