Bank / Wealth / TrustRIA · CRD 109965SEC-Registered

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Pinnacle Asset Management Group

Founded in 1996, Pinnacle Asset Management Group operates as an independent registered investment advisor in Shreveport, Louisiana. Diana DeCharles serves as...

Pinnacle Asset Management Group logo

Pinnacle Asset Management Group

Founded in 1996, Pinnacle Asset Management Group operates as an independent registered investment advisor in Shreveport, Louisiana. Diana DeCharles serves as the firm's Registered Principal and Investment Advisor Representative. The firm's independence is the structural anchor, a setup designed to offer what it calls objective, unbiased advice to individuals, banks, investment companies, pension plans, trusts, and corporations. Pinnacle provides a full suite of investment advisory and financial planning services, drawing on a wide array of solutions. Its service mix spans investment management, financial planning, and insurance. The firm's client base includes individuals, trusts, retirement plans, and small institutions. The website emphasizes education and guidance, positioning the firm as a long-term partner rather than a transactional provider. Pinnacle's geographic footprint is concentrated in the Shreveport area, operating from a single office at 2020 Line Avenue. The firm's scale and team size are not publicly disclosed. It operates without additional offices or named adjacent vehicles such as philanthropic foundations or club memberships. No dated operational events from the last 24 months were publicly available, limiting insights into current posture. The only public-facing professional is Diana DeCharles, suggesting a lean, principal-led practice. Structurally, Pinnacle functions as a classic independent financial advisory practice rather than a multi-family office or institutional allocator. Its differentiator lies in the one-to-one advisory model — a single named principal delivering personalized services to a localized client base without the layers of a large wealth management platform.

General information

Firm type

Bank / Wealth / Trust

Year founded

1996

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Shreveport

Corporate office

Shreveport, LA, United States

Principals

Diana DeCharles

Registered Principal/Investment Advisor Representative

Frequently asked questions

Who runs investment decisions at Pinnacle Asset Management Group?

Diana DeCharles, the firm's Registered Principal and Investment Advisor Representative, runs all investment decisions. She holds the CFP® designation and an MBA. The firm's public materials do not identify any additional investment committee or portfolio management staff.

How does Pinnacle Asset Management Group source its clients?

Pinnacle does not publicly describe a dedicated sourcing or marketing strategy. Its single office is in Shreveport, Louisiana, and its website encourages direct contact via phone or a web form. The firm's clientele appears to be built through local relationships and personal referral within the Shreveport area.

Is Pinnacle Asset Management Group structured as a single family office or a wealth manager?

Pinnacle is structured as an independent registered investment advisor and wealth manager, not a family office. It advises a range of clients including individuals, trusts, retirement plans, and small institutions. The firm's independence means it is not affiliated with a bank or broker-dealer, which it uses as a basis for offering objective advice.

Does Pinnacle Asset Management Group participate in direct deals or fund commitments?

Pinnacle's public disclosures do not specify participation in direct private investments or fund commitments. Its described services cover investment management, financial planning, and insurance, typical of a traditional financial advisory practice rather than an institutional allocator.

What investment stages or asset classes does Pinnacle Asset Management Group target?

Pinnacle has not publicly disclosed specific asset class allocations or investment stage focuses. The firm's website describes access to a wide array of solutions, suggesting it constructs portfolios from conventional public-market and insurance-based products rather than niche alternatives.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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