Pension Fund

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PP Pension

PP Pension originated in 1882 as the Swedish Publicists' Support Association. It evolved into the media industry's dedicated insurance association and now...

PP Pension logo

PP Pension

PP Pension originated in 1882 as the Swedish Publicists' Support Association. It evolved into the media industry's dedicated insurance association and now manages pension and insurance solutions for individuals and companies in that sector. The firm reports a diversified mandate that targets consistent returns through real assets, equities and fixed income. The strategy mixes direct real-estate ownership in central Stockholm with forestry exposure via GreenGold Group AB and commodity trading-advisor mandates. Confirmed holdings include multiple mixed-use and residential properties on Kammakargatan, Kungsholmen and Norrtullsgatan plus a 14.8 percent ownership in GreenGold Group AB. Geographic reach centers on Sweden with additional forestry assets in Finland, the Baltics and the UK. The fund also commits to hedge-fund vehicles managed by Brummer & Partners and SEB. PP Pension employs an internal team that oversees both public-market funds and direct property holdings. It maintains membership in Tjänstepensionsföreningen, EPFIF Nordic Forum, PRI and KvinnoKapital. In March 2026 the firm participated as a speaker at the Institutional Investor Nordic Summit in Stockholm. Kjell Norling will retire as CEO in August 2025 and be succeeded by Charlotta Carlberg. The fund's structure as an industry-specific insurance association creates a closed client base and long-duration liability profile that shapes its real-asset bias. Governance includes board representation on portfolio companies such as GreenGold Group AB through Carl Lindgren.

General information

Firm type

Pension Fund

Year founded

1882

Location

Region

Europe

Country

Sweden

City

Stockholm

Corporate office

Kammakargatan 22, 111 40 Stockholm, Sweden

Principals

Cecilia Thomasson Blomquist

CIO

Altss tracks 2 additional named team members for this firm — including direct investment leads, IR, and operating principals not listed on the public website.

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Sector focus

Real EstateForestryHedge Funds

Frequently asked questions

Who runs investment decisions at PP Pension?

Cecilia Thomasson Blomquist serves as CIO. Kjell Norling holds the CEO title until August 2025, when Charlotta Carlberg assumes the role.

Does PP Pension participate in fund commitments or only direct deals?

The firm holds both direct real-estate assets and limited-partner interests in Lynx Dynamic and SEB Asset Selection.

What investment stages does PP Pension typically target?

The mandate focuses on long-duration real assets and public-market allocations rather than early-stage venture.

Where does the underlying wealth come from?

PP Pension serves the Swedish media and information industry through its origins as the 1882 Publicists' Support Association.

How is PP Pension related to GreenGold Group AB?

PP Pension owns 14.8 percent of GreenGold Group AB and maintains board representation through Carl Lindgren.

Does PP Pension maintain philanthropic structures?

The original Publicisternas Understödsförening continues as the foundation arm focused on social welfare for media professionals.

What is PP Pension's known posture on co-investments alongside external GPs?

The fund maintains limited-partner positions in external hedge-fund vehicles and direct ownership in operating companies such as GreenGold.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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