Asset Manager

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Production Resource Group

PRG is the world’s leading provider of production solutions & entertainment technology in live events, working across every technical &...

Production Resource Group

PRG is the world’s leading provider of production solutions & entertainment technology in live events, working across every technical & production specialty.

General information

Firm type

Asset Manager

Location

Region

North America

Country

United States

Corporate office

United States

Sector focus

Media & Entertainment

Frequently asked questions

What type of production services does PRG actually provide?

PRG supplies technical production labor and equipment across lighting, rigging, video, and audio for live entertainment. The company's inventory exceeds 100,000 SKUs, and recent projects span music tours, corporate events, immersive installations, television broadcasts, and theatre productions. Clients receive a bundled production service — design, technical direction, and on-site execution — rather than a simple equipment rental.

What is the scale of PRG's largest deployments?

The Ghost “Skeletour” World Tour required 136,000 pounds of rigging, 800 moving lights forming the band's Grucifix symbol, and 400 LED tiles per the firm's 2025 website content. This single engagement illustrates the logistical density PRG routinely manages for global touring artists and broadcast productions.

How does PRG differ from a regional equipment rental house?

PRG aggregates an owned equipment inventory across lighting, rigging, video, and audio verticals and pairs it with in-house production design and technical direction crews. For a touring artist this means a single counterparty executes multi-continent technical logistics, whereas regional rental houses typically cover a single market or equipment category.

Does PRG operate only in the United States?

PRG's website presents distinct regional portals for the United States and Europe, indicating active production operations in both markets. The firm's project credits include tours and events that travel across North America and Europe simultaneously.

What high-profile events has PRG supported recently?

Recent firm-credited work includes Bad Bunny's Apple Music Halftime Show lighting package with 22 Degrees, Labrinth's Coachella performance, the Michelangelo's Sistine Chapel Experience immersive installation, the NFL Honors television broadcast, and the IAAPA 2025 amusement-industry expo.

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