Asset Manager

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Red Antler

Red Antler, a leading branding agency, empowers startups and established businesses to tell their story, reach new audiences, and deliver powerful results.

Red Antler

Red Antler, a leading branding agency, empowers startups and established businesses to tell their story, reach new audiences, and deliver powerful results.

General information

Firm type

Asset Manager

Year founded

2007

Location

Region

North America

Country

United States

City

Brooklyn

Corporate office

Brooklyn, NY, United States

Principals

Emily Heyward

Co-Founder & CEO, Red Antler

JB Osborne

Co-Founder & CEO, Red Antler Group

Kiser Barnes

Partner & Chief Creative Officer

Sector focus

Enterprise SoftwareFinTechMobility & TransportationMedia & EntertainmentDigital HealthClimateTech

Frequently asked questions

Who runs investment decisions at Red Antler?

Red Antler is a creative agency, not an investment firm. It does not deploy capital or make investment decisions. The agency is led by Co-Founder and CEO Emily Heyward, with JB Osborne serving as CEO of the Red Antler Group, and Kiser Barnes as Partner and Chief Creative Officer.

Does Red Antler take equity in the companies it brands?

Red Antler's standard model is a cash-for-services agency engagement, not an equity-for-services arrangement. The firm does not publicly disclose taking equity stakes in its clients. This separates Red Antler from venture studios and incubators that accept equity compensation, though its early-stage involvement often parallels that of a venture partner.

How is Red Antler Group structured?

Red Antler Group brings together three units: the core creative agency Red Antler, a presentation design studio that helps companies raise capital and win business, and a creative performance marketing company. JB Osborne serves as CEO of the group, while Emily Heyward continues as CEO of the creative agency.

What types of companies does Red Antler typically work with?

Red Antler focuses on venture-backed startups and growth-stage companies in technology, consumer, and B2B sectors. Its portfolio spans dating apps (Hinge), outdoor apps (AllTrails), fintech (Ramp, Chime), electric aviation (Archer), and healthcare (Folx). The firm typically engages at the earliest stages, often before a product launches publicly.

Where does Red Antler operate?

Red Antler is headquartered in Brooklyn, New York, and serves clients globally. The firm's website confirms its base in New York, NY, while noting its clients are located all over the world.

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