Private EquityRIA · CRD 163846SEC-RegisteredPrivate Fund Adviser

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RockWood Equity Partners

RockWood Equity Partners is an SEC-registered investment adviser in Denver, CO, registered since 2022.

RockWood Equity Partners logo

RockWood Equity Partners

RockWood Equity Partners is an SEC-registered investment adviser in Denver, CO, registered since 2022. The firm manages approximately $190 million in regulatory assets. It has 13 employees and 11 investment advisers.

General information

Firm type

Private Equity

Year founded

1999

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Denver

Corporate office

Cleveland, OH, United States

Principals

Stephen G. Hrivnak

Managing Partner

Brian P. Madden

Managing Partner

Sector focus

Industrial TechAerospace & DefenseEnergy Transition & RenewablesHealthcare Services

Frequently asked questions

Who runs investment decisions at RockWood Equity Partners?

Managing Partners Stephen G. Hrivnak and Brian P. Madden have led RockWood since its 1999 founding. The firm operates with a partner-led investment committee structure, and the two have been the consistent decision-makers across multiple fund cycles. No additional named investment partners appear in the public record.

What size of company does RockWood typically target?

RockWood targets lower-middle-market companies, generally with enterprise values that would qualify as sub-$100 million in revenue at entry. The firm's strategy emphasizes founder-owned industrial and manufacturing businesses that are transitioning out of original family ownership, often where the previous owner remains operationally involved post-close.

Does RockWood Equity Partners operate as a family office or a traditional private equity firm?

RockWood operates as a traditional institutional private equity firm, not a family office. It raises committed capital from external limited partners — including institutional investors and high-net-worth individuals — rather than managing a single family's fortune. The firm's partnership structure has been consistent since 1999.

Which geographies does RockWood prioritize for its investments?

RockWood's historical focus is the US Midwest and Great Lakes region, consistent with its Cleveland headquarters. The firm seeks control investments in American industrial and manufacturing companies, with an emphasis on heartland-based businesses that are often overlooked by larger coastal private equity funds. Deal activity can extend nationally for the right sector fit.

How does RockWood source its deals, given the lower-middle-market industrial focus?

RockWood sources through long-standing relationships with business brokers, regional investment banks, and operating executives in the industrial Midwest. Because it targets founder-owned businesses with succession needs — often unmarketed processes — the firm relies on a proprietary network built over more than two decades rather than broad auction processes.

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