Asset Manager

Updated:

RotoGrinders

RotoGrinders runs a network of daily fantasy sports and sports betting media properties across eight US cities, monetizing content and data subscriptions.

RotoGrinders

RotoGrinders emerged as a media and analytics company serving the daily fantasy sports (DFS) industry, with origins tied to the rise of platforms like DraftKings and FanDuel in the 2010s. The firm’s network includes RotoGrinders.com, FantasyLabs, and RotoWire, each offering news, lineup optimization tools, and subscription-based data feeds (per public record). The company operates across multiple asset-class-adjacent verticals: media publishing, data analytics, and affiliate marketing within sports gaming. It does not deploy capital into traditional private equity or venture investments but generates revenue through premium subscriptions, advertising, and partnerships with sportsbook operators. Its geographic footprint spans at least eight US office locations, including San Francisco, New York, Los Angeles, and Nashville (per Altss estimate). RotoGrinders maintains no publicly disclosed AUM or professional headcount, as its core business is media-driven rather than investment-management-oriented. The firm’s team includes writers, data analysts, and content creators, though named principals are not publicly available. No recent operational event — such as a funding round or acquisition — has been disclosed in the last 24 months (per public record). What distinguishes RotoGrinders is its media-first structure in an industry where many competitors operate as pure-play investment vehicles. The firm functions as a content and technology platform serving retail bettors, not as a family office or asset manager holding capital for principals. This operating model places it closer to a sports-media aggregator than a traditional wealth management entity.

General information

Firm type

Asset Manager

Year founded

AUM

Undisclosed

Location

Region

North America

Country

United States

City

San Francisco

Corporate office

San Francisco, CA, United States

Additional offices

Beverly Hills · Miami Beach · New York · Los Angeles · Nashville · Irvine · San Diego

Sector focus

Media & EntertainmentGamingSports Technology

Frequently asked questions

Does RotoGrinders manage investments or family office capital?

No. RotoGrinders is a media and data company serving the daily fantasy sports and sports betting industry. It does not publicly report any AUM, investment portfolio, or capital deployment activity. Its revenue comes from subscriptions, advertising, and affiliate partnerships (per public record).

What properties does RotoGrinders operate?

RotoGrinders' network includes RotoGrinders.com, FantasyLabs, and RotoWire — all focused on providing news, lineup tools, and analytics for daily fantasy sports and sports betting users. These properties generate revenue through subscription fees and ad placements (per public record).

Where is RotoGrinders headquartered?

The firm lists San Francisco as a primary office location, with additional offices in Beverly Hills, Miami Beach, New York, Los Angeles, Nashville, Irvine, and San Diego — indicating a distributed operational model across major US media and sports markets (per Altss estimate based on office data).

Is RotoGrinders related to any sportsbook or gambling operator?

Public records do not indicate an ownership or investment relationship with DraftKings, FanDuel, or any sportsbook. RotoGrinders operates as an independent media affiliate that partners with operators for advertising and data licensing (per industry context).

Who are the key executives or founders at RotoGrinders?

No named principals or executives are publicly listed on the firm's website or in external profiles. The company's leadership structure is not disclosed, making it difficult to attribute management or decision-making authority to specific individuals (per public record).

What sectors does RotoGrinders focus on?

RotoGrinders operates in the media and entertainment sector, specifically within sports technology and gaming. Its content and data products target daily fantasy sports players and sports bettors, a niche within the broader gambling ecosystem (per public record).

How does RotoGrinders generate revenue?

The firm monetizes through premium subscription tiers for data and analytics tools, display advertising on its web properties, and affiliate commissions from partner sportsbooks. No AUM or investment returns are reported, as it is not an asset manager (per public record).

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

Need institutional-grade insight on family offices?

Altss delivers:

Principals with verified direct contactsAllocation history by asset classOSINT-derived deal signals
Book a demo

Prefer a guided tour?

We’ll walk you through:

Interactive funding timelinesCustom mandate & allocation filters
Book a demo