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Safeway

Safeway is a large-format grocery chain and e-commerce platform headquartered in Pleasanton, California, operating as a banner within Albertsons Companies.

Safeway

Thinking of grocery delivery? Shop at Safeway online store and get grocery delivered to your doorstep. Use Safeway for U rewards & coupons to save money on grocery.

General information

Firm type

other

Year founded

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Pleasanton

Corporate office

Pleasanton, CA, United States

Frequently asked questions

Is Safeway an independent company or part of a larger group?

Safeway operates as a grocery banner owned by Albertsons Companies, which also runs chains including Vons, Jewel-Osco, and Acme. The banner was part of the original Safeway Inc. until that entity was acquired by private-equity-led investors and merged with Albertsons in 2015. It does not file separate financial statements.

What is Safeway's e-commerce and delivery model?

Safeway sells groceries directly through its own website and mobile app, fulfilling orders via store-based picking and delivery through both in-house drivers and third-party services including DoorDash and Instacart. The Safeway for U loyalty program captures purchase data and delivers targeted digital coupons across both in-store and online transactions.

How did the Kroger merger attempt affect Safeway?

In October 2022, Albertsons Companies and The Kroger Co. announced a definitive merger agreement that would have combined the two grocery operators. Federal courts blocked the transaction in December 2024, leaving Safeway under unchanged Albertsons ownership. The banner's day-to-day operations were not directly altered during the review period.

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