Private Equity

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Starbright Invest

Starbright Invest is a venture capital firm founded in 2015 in Jonkoping, Sweden. It invests in scalable technology and digital innovation companies focused on...

Starbright Invest logo

Starbright Invest

Starbright Invest is a venture capital firm founded in 2015 in Jonkoping, Sweden. It invests in scalable technology and digital innovation companies focused on sustainable development. The firm has made 11 investments, including a Seed VC in VISS.AI on April 24, 2024.

General information

Firm type

Private Equity

Year founded

2015

Location

Region

Europe

Country

Sweden

City

Jönköping

Corporate office

Jönköping, Sweden

Sector focus

Enterprise SoftwareClimateTechDigital HealthAI/ML

Frequently asked questions

How does Starbright Invest structure its investments?

Starbright operates through a central fund rather than deal-by-deal special purpose vehicles. The firm typically invests 5–15 million SEK in Series A rounds, occasionally stepping into earlier stages when a product has launched and the company has captured measurable market share. Co-investments are coordinated with a pre-existing network of other funds, venture capital firms, and angel investors.

Does Starbright Invest participate in fund commitments or only direct deals?

The firm's public materials describe only direct equity investments into operating companies. There is no mention of allocating capital as a limited partner into third-party venture or private equity funds.

What investment stages does Starbright Invest target?

Starbright concentrates on Series A, defined by the firm as the point after a product has launched and the company has taken a market share. The firm states it will also consider earlier stages, establishing contact as soon as a product meets demonstrated market demand.

Which sectors does Starbright Invest explicitly avoid?

The firm's public investment criteria emphasize digital business models with a sustainability profile and global scaling potential. Sectors outside technology-enabled, software-oriented, or impact-aligned verticals do not feature in its materials, indicating a deliberate exclusion of traditional industrials, consumer goods without a digital core, and resource extraction.

How is Starbright Invest sourcing deal flow in a competitive Nordic early-stage market?

Starbright draws on its founders' own entrepreneurial backgrounds and a Småland-region ethos to connect with founders early. The firm states it initiates outreach the moment a product shows market traction, relying on a curated network of co-investors and angel groups to surface opportunities rather than running a broad inbound funnel.

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