Bank / Wealth / TrustRIA · CRD 113844SEC-Registered

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Strategic Planning Group

Strategic Planning Group was founded in 1999 and operates from Bountiful, Utah, as a registered investment advisor serving high-net-worth individuals, business...

Strategic Planning Group logo

Strategic Planning Group

Strategic Planning Group was founded in 1999 and operates from Bountiful, Utah, as a registered investment advisor serving high-net-worth individuals, business entities, and corporations. The firm's location reflects a deliberate positioning to serve the concentrated private wealth of the Wasatch Front — including technology founders, healthcare entrepreneurs, and multi-generational business families who prize proximity and discretion over a national brand footprint. The firm provides financial planning, investment planning, and portfolio management, with a likely emphasis on traditional liquid markets given its RIA registration structure and absence of venture capital or private equity vehicles in public record. Client portfolios typically span equities, fixed income, and mutual fund allocations, with possible exposure to separately managed accounts (SMAs) for larger relationships. The geographic footprint remains centered on Utah and the broader Intermountain West. Strategic Planning Group's team size and total assets under management are not publicly disclosed, reflecting a posture common among private wealth managers that do not market to institutions or pursue media visibility. The firm maintains no active LinkedIn page or public communications strategy, consistent with an operation that grows through referrals and long-tenured client relationships rather than conference circuits or industry rankings. What distinguishes Strategic Planning Group structurally is its status as a locally anchored RIA in a region dominated by national wirehouses and bank-owned wealth platforms. By staying private and independent for over two decades, the firm has built its value proposition on the absence of product-push incentives — a governance feature that appeals to self-directed wealthy families who seek fiduciary alignment without the branding overhead of a multi-family office.

General information

Firm type

Bank / Wealth / Trust

Year founded

1999

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Bountiful

Corporate office

Bountiful, UT, United States

Frequently asked questions

What services does Strategic Planning Group provide?

The firm offers investment advisory services including financial planning, investment planning, and portfolio management. Its client base includes high-net-worth individuals, business entities, and corporations, per the firm's public filings.

How does Strategic Planning Group generate revenue?

As a registered investment advisor, Strategic Planning Group likely charges asset-based fees on managed portfolios or fixed retainers for planning services. The firm's structure as an independent RIA means it does not earn commissions on product sales, reducing conflicts of interest common in bank-owned advisory platforms.

Is Strategic Planning Group open to new clients?

The firm does not maintain public-facing marketing or a LinkedIn presence, suggesting it operates primarily through referral networks. Prospective clients in the Intermountain West region may gain access through professional introductions rather than an open enrollment process.

Does Strategic Planning Group invest in private markets or alternatives?

Public records do not indicate that the firm operates venture capital, private equity, or direct real estate vehicles. Its registered investment advisor structure and lack of disclosed private funds suggest a focus on traditional liquid asset classes including equities and fixed income.

How does Strategic Planning Group differ from a multi-family office?

While a multi-family office typically provides estate planning, tax preparation, bill pay, and concierge services alongside investment management, Strategic Planning Group's disclosed services focus on financial planning and portfolio management. It operates as an investment advisor rather than a full-service family office — though its high-net-worth focus may generate overlapping capabilities.

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