Asset Manager

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The Box Group

The Box Group is a holdings management company founded in 2003 in Tel Aviv, Israel. It focuses on companies in the technology, media, and entertainment...

The Box Group

The Box Group is a holdings management company founded in 2003 in Tel Aviv, Israel. It focuses on companies in the technology, media, and entertainment sectors. The company invests in early-stage media and B2C companies, provides financial services to startups, operates an advertising agency, and develops platforms for personalized entertainment experiences, ticketing solutions, and online community tools.

General information

Firm type

Asset Manager

Year founded

2001

Location

Region

North America

Country

United States

City

Tel Aviv

Corporate office

Menlo Park, CA, United States

Additional offices

Tel Aviv-Yafo, Israel · San Francisco, CA, United States · Los Angeles, CA, United States · Mumbai, India · New York, NY, United States

Sector focus

Media & EntertainmentB2C

Frequently asked questions

What is TLV Media Lab, and how does it fit into The Box Group's structure?

TLV Media Lab is an early-stage investment fund co-founded by The Box Group, Israeli angel investor Oded Vardi, and Univision. It focuses on seed-stage media and B2C companies and has backed six portfolio firms since 2016. The fund operates quietly and does not accept unsolicited submissions. It functions as the group's primary vehicle for external startup investment, distinct from its internally incubated operating businesses.

Does The Box Group operate its own technology products?

Yes. The group has built several proprietary platforms, including Eventer (a smart ticketing and event-management system) and incounter (an embeddable widget that creates real-time micro-communities on any web page). It also runs Screenz, a dual-division business that licenses audience analytics software to major broadcasters and produces original interactive television content.

How does The Box Group source and support its portfolio companies?

The group relies on a mix of internal incubation and selective external investment. Internally, new ventures are built from within its operating ecosystem, often drawing on R&D talent in Israel. Externally, TLV Media Lab deploys seed capital into media-tech and B2C startups, leveraging the networks of its co-founders. For Israeli startups, the I& (Israel and) unit brokers commercial partnerships with large global corporations seeking innovation access.

Is The Box Group's advertising agency still active?

Yes. The Box Advertising has been operating for 13 years, delivering digital strategy, branded content, and augmented-reality campaigns. Named clients include Nike, Bose, Partner Communications, Castro Jeans, and Leumi Bank. The agency's work dating back to 2009 includes early commercial augmented-reality experiences, which the group cites as first-of-kind projects.

Does The Box Group provide financial services beyond its own portfolio?

Yes, through Meuzan. Meuzan is a tech-enabled financial agency serving startups and small-to-medium businesses. It handles accounting, tax, and financial operations for roughly 30 external clients in addition to managing all financial needs for The Box Group itself. The service is framed as an A-to-Z solution informed by decades of media-sector experience.

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