InsuranceRIA · CRD 105960SEC-RegisteredPrivate Fund Adviser

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TruStage Investment Management

TruStage Investment Management is an SEC-registered investment adviser in Madison, WI, registered since 1983. The firm manages $39.5 billion in assets, $36.6...

TruStage Investment Management logo

TruStage Investment Management

TruStage Investment Management is an SEC-registered investment adviser in Madison, WI, registered since 1983. The firm manages $39.5 billion in assets, $36.6 billion on a discretionary basis. It has 62 employees and 41 investment advisers.

General information

Firm type

Insurance

Year founded

1935

Location

Region

North America

Country

United States

City

Madison

Corporate office

Madison, WI, United States

Principals

Adam Pugh

Investment Professional

Lee Kobza

Board Director, The Salvation Army (Dane County)

Sector focus

Real EstatePrivate CreditInfrastructure

Frequently asked questions

Is TruStage Investment Management a third-party asset manager or a captive insurance investor?

It is a captive insurance asset manager — it invests exclusively for CMFG Life Insurance Company's general account, which backs policyholder obligations for TruStage's insurance lines. It does not raise outside capital or manage funds for external LPs.

What does the real estate portfolio look like?

TruStage holds a national commercial mortgage loan portfolio alongside direct equity positions. Confirmed direct equity includes 1000 Van Ness Avenue in San Francisco, a high-profile residential and retail asset in the Bay Area. The portfolio spans major US markets but is not publicly itemized beyond material filings.

What is the relationship between TruStage Investment Management and the TruStage Foundation?

The TruStage Foundation handles philanthropic activity separately from the investment arm. The foundation focuses on community giving, including organizations like The Salvation Army in Dane County, where TruStage executive Lee Kobza serves on the board. Investment staff and foundation operations are distinct.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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