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UBISOFT
Ubisoft is a video game development and digital entertainment company operating within the gaming industry. It creates and publishes games across genres...
UBISOFT
Ubisoft is a video game development and digital entertainment company operating within the gaming industry. It creates and publishes games across genres including open-world adventures, tactical shooters, and dance simulations. The company's portfolio includes franchises such as Assassin's Creed, Rainbow Six, and Just Dance, and it was founded in 1986 in Saint-Mande, France.
General information
Firm type
Video Game Publisher/Developer
Year founded
1986
Location
Region
North America
Country
France
City
Paris
Corporate office
Paris, France
Additional offices
Cambridge, UK · Tokyo, Japan · New York, USA · Chertsey, UK · London, UK · Helsinki, Finland · Denver, USA · Washington, USA · Palo Alto, USA · Seoul, South Korea · Toronto, Canada · Redwood City, USA · Culver City, USA
Principals
Yves Guillemot
Co-Founder and Chief Executive Officer
Sector focus
Frequently asked questions
Who controls strategic decisions at Ubisoft?
Yves Guillemot, co-founder and CEO, has led Ubisoft since 1986. The Guillemot family holds majority voting power through a dual-class share structure, and Guillemot Corporation serves as the family's controlling entity. This structure insulates management from activist pressure relative to typical public companies.
How does Ubisoft generate returns for shareholders?
Ubisoft generates revenue from game sales (AAA titles like Assassin's Creed), live-service microtransactions (Rainbow Six Siege), and licensing deals. The company has focused on recurring revenue streams from live-service games in recent years. It reinvests heavily in internal development across its 13-studio network.
What is the Guillemot family's relationship to Ubisoft?
The Guillemot family, led by Yves Guillemot, founded the company and retains majority voting control through Guillemot Corporation. This holding vehicle concentrates the family's equity and voting power, giving them a permanent board influence. The family has historically resisted takeover attempts.
Does Ubisoft operate like a family office or an operating company?
Ubisoft is an operating company — a publicly traded video game publisher — not a family office. The Guillemot family's wealth is concentrated in Ubisoft equity, but no separate family office entity manages that wealth publicly. The family's Guillemot Corporation acts as a holding vehicle.
What investment stages does Ubisoft focus on?
Ubisoft is not an investment firm; it is a video game developer and publisher. Its capital allocation goes into internal game development, studio acquisitions, and IP development. The company has recently explored external partnerships like the Tencent IP spin-off to unlock value from its library.
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