Asset Manager

Updated:

Ember

Ember is an SEC-registered investment adviser in New York, NY, registered since 2021. The firm manages approximately $1.7 billion in regulatory assets.

Ember logo

Ember

Ember is an SEC-registered investment adviser in New York, NY, registered since 2021. The firm manages approximately $1.7 billion in regulatory assets. It has 21 employees and 14 investment advisers.

General information

Firm type

Asset Manager

Location

Region

Europe

Country

United Kingdom

City

New York

Corporate office

London, United Kingdom

Principals

Aaron Shaw

Co-founder & CEO

Daniel Hogan

Co-Founder & COO

Sector focus

Enterprise SoftwareFinTech

Frequently asked questions

Who runs product and engineering at Ember?

The engineering organisation is led by head of engineering Gustavo Silva, supported by three tech leads — Malinna Leach, Sergejs Radkevics, and Rhys Streefland. Product leadership sits with lead product manager George Grigolava and senior product manager Nhan Phan. This structure puts 13 named product-and-engineering staff against an accounting-and-support team of six, reflecting a software-first operating model.

Does Ember manage third-party capital or invest directly?

No. Ember is an accounting-software and services company that charges subscription fees to contractors and micro-businesses. Its website and public disclosures describe a recurring-revenue operating business with no external fund commitments, direct-investment portfolio, or balance-sheet deployment activity. The firm has not registered as an investment adviser or family office in any jurisdiction.

How does Ember generate revenue?

Ember sells monthly and annual subscription packages for limited-company accounting. The core product includes automated bookkeeping, self-assessment filing, corporation tax returns, VAT filing, and a live dashboard with access to an assigned accountant. As a private company, Ember does not disclose its revenue figures.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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