Gen7 Investments

Gen7 Investments

Gen7 Investments traces its capital to the Marcil family's control of Forum Communications, a regional media company whose roots reach to the 1917 purchase of the Fargo Forum. Bill Marcil Jr., fifth-generation publisher and president of both the newspaper group and the family office, established Gen7 in 2017 to diversify beyond print and broadcast assets. The office executes early-stage direct co-investments and SPVs. It allocates across AgriTech, consumer technology, enterprise software, gaming, and media. Positions include Bushel, which supplies workflow software to agribusinesses, and XSET, a gaming and lifestyle brand. All activity remains inside North America, with no fund commitments or secondaries disclosed. No public AUM figure exists. The team operates from Fargo with Bill Rouse serving as chief operating officer. Gen7 maintains no additional offices. Bill Marcil Jr. also serves on the LIFT Committee, which extends debt financing to North Dakota technology companies, and on the board of the Fargo Moorhead Chamber of Commerce. Gen7's structure ties investment decisions directly to the operating leadership of Forum Communications. This creates a single point of capital allocation and governance between the legacy media business and the venture portfolio, with no external limited partners or parallel funds.