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Private EquityExempt Reporting Adviser · CRD 315413Private Fund Adviser

Updated:

Highlandx

Highland Ventures is a national venture management company focused on strategically developing and operating businesses centered around its real estate.

Overview

Highland Ventures is a national venture management company focused on strategically developing and operating businesses centered around its real estate. It is a family-owned and operated company that launches and scales businesses, with experience in retail, food service, and healthcare. Approximately $800 million in commercial real estate owned by Highland funds growth in new business concepts and ongoing operations, and 90% of its businesses are located in real estate it owns.

General information

Firm type

Private Equity

Year founded

2020

Location

Region

North America

Country

United States

City

Menlo Park

Corporate office

Menlo Park, CA, United States

Principals

Keith Hoogland

CEO

Ingram Haley

CFO

McLain Hoogland

President | Hoogland Restaurant Group

Ben Hoogland

President | Legacy Commercial Property

Ben Jacobs

President | Intune Physical Therapy

Deanna Flynn

Vice President of Analytics and PMO

Stephanie Forsberg

Director of Human Resources

Dan Powers

Director of IT

Sam Hoogland

Director of Finance and Acquisitions

Rich Palumbo

Director of Marketing

Sector focus

Private EquityTechnology

Frequently asked questions

How does Highlandx source proprietary deal flow?

Highlandx's deal sourcing methodology is not described in any public record. The firm does not appear to maintain a known network of advisors or scouts.

Does Highlandx participate in fund commitments or only direct deals?

Highlandx's investment vehicle preferences — whether fund commitments, direct deals, or co-investments — are not specified in any public source.

What investment stages does Highlandx typically target?

No stage focus (e.g., growth equity, buyout, venture) has been disclosed by Highlandx. A technology orientation is inferred from its location and sector tags.

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