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Kooman & Associates
Kooman & Associates: Jeff Starkey and Kate Kooman Starkey lead an Altoona advisory team custodied at Charles Schwab and Raymond James.
Kooman & Associates
Founded in 2011 and operating from Altoona, Pennsylvania, Kooman & Associates is a wealth management practice built by advisors who include Jeff Starkey, Kate Kooman Starkey, Kyle Moerschbacher, and Marty Kooman. The firm's website lists 13 professionals spanning advisory, client experience, and planning functions. Its stated clients include individuals, business entities, trusts, and estates. The firm deploys client capital through a dual-custody arrangement, offering access via both Charles Schwab and Raymond James platforms. Its service menu articulates a mix of investment management, risk management, and financial planning — the last of these organized under a branded framework it calls the Transformative Wealth Process. The website emphasizes a planning-led, goals-based approach rather than product placement or manager selection as a primary differentiator. No named portfolio companies, fund commitments, or co-investment vehicles are publicly disclosed. Geographic footprint appears concentrated in central Pennsylvania, with no additional offices listed. The practice operates as a local advisory team without published AUM or aggregate deployment figures. No adjacent vehicles — such as a family office entity, philanthropic foundation, or real-asset operating company — are referenced on its website or in available regulatory filings. The team does maintain a content presence through a publication titled "The Optimistic Investor" and offers a "Request a Second Opinion" service, suggesting a posture oriented toward financial-planning reviews for prospective clients. Structurally, Kooman & Associates differs from a single-family office or an institutional allocator: it is a retail- and high-net-worth-focused advisory practice whose RIA or hybrid affiliation determines product shelf and fiduciary standard. The dual-custodian setup offers clients platform choice — Schwab and Raymond James — but the firm's Form CRS and ADV Part 2A disclosures, referenced on its site, would clarify the precise regulatory and fee architecture. Without disclosed succession planning or an operating-company relationship, governance rests with the named advisors.
General information
Firm type
Bank / Wealth / Trust
Year founded
2011
AUM
Undisclosed
Location
Region
North America
Country
United States
City
Altoona
Corporate office
Altoona, PA, United States
Principals
Jeff Starkey
Advisor
Kate Kooman Starkey
Advisor
Kyle Moerschbacher
Advisor
Marty Kooman
Advisor
Sector focus
Frequently asked questions
How does Kooman & Associates manage client assets?
The firm uses a dual-custody model, offering clients access through both the Charles Schwab and Raymond James platforms. Its stated services cover investment management, risk management, and financial planning — the last delivered through a proprietary framework branded the Transformative Wealth Process. The practice emphasizes goals-based planning rather than a single proprietary product suite.
Who runs investment decisions at Kooman & Associates?
The firm lists Jeff Starkey, Kate Kooman Starkey, Kyle Moerschbacher, and Marty Kooman among its advisory team. No distinct Chief Investment Officer or investment committee is identified. As a wealth management practice, individual advisor discretion likely operates within the platform guardrails set by Schwab and Raymond James, though the precise delegation of portfolio construction is not detailed publicly.
What is the Transformative Wealth Process?
It is the firm's branded financial-planning methodology, presented on its website as the organizing framework for client engagements. The process is described as a planning-led, goals-oriented approach designed to adapt as clients' life circumstances and priorities shift. Specific modules or stages within the process are not publicly enumerated.
Does Kooman & Associates operate as a family office?
No. Kooman & Associates is a wealth management practice serving individuals, business entities, trusts, and estates from a single location in Altoona, Pennsylvania. It does not identify as a single-family office or multi-family office, and no dedicated family-office services entity is disclosed on its website.
Where does Kooman & Associates custody client assets?
The firm provides client access through both Charles Schwab and Raymond James, a dual-custody arrangement that gives clients a choice of platform. This structure is relatively uncommon among smaller Pennsylvania advisory practices and suggests a hybrid or multi-custodial RIA configuration.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
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