Updated:
Marketo
Marketo is a digital marketing company founded in 2006 in San Mateo, California. It offers an engagement platform for marketers. Marketo's solutions are used...
Marketo
Marketo is a digital marketing company founded in 2006 in San Mateo, California. It offers an engagement platform for marketers. Marketo's solutions are used by CMOs. In 2018, the company was acquired by Adobe for $4.75 billion.
General information
Firm type
Asset Manager
Location
Region
North America
Country
United States
City
San Mateo
Corporate office
San Mateo, CA, United States
Frequently asked questions
Who runs investment decisions at Marketo?
No named principals have been publicly identified for Marketo. The firm's leadership and investment committee structure are not disclosed. Institutional allocators should request organizational details directly.
How does Marketo source deal flow?
Marketo's sourcing model is unknown due to a lack of public information. The firm may use a combination of internal research and external networks, but no specific method has been documented.
Is Marketo structured as a single-family office or a multi-manager firm?
Marketo is registered as an asset manager, which could encompass various structures. Without a founding wealth source or family connection, it likely operates as a standard investment firm rather than a family office. Confirm with the firm's regulatory filings.
Does Marketo participate in fund commitments or only direct deals?
Public records do not indicate whether Marketo makes fund commitments or direct investments. No known partnerships or co-investments have been reported. Allocators should ask about its investment vehicles during due diligence.
What investment stages does Marketo typically target?
Marketo's stage preference—venture, growth, buyout, or credit—is not publicly stated. The firm's asset-class focus remains unspecified. This gap makes it difficult to assess alignment with investor mandates.
Which sectors does Marketo explicitly avoid?
Marketo has not published any sector exclusions. The firm's investment universe is opaque. Interested parties should request a list of prohibited industries or themes directly.
Does Marketo maintain philanthropic structures?
No philanthropic foundations or charitable arms are publicly linked to Marketo. The firm's community engagement or ESG policies have not been documented. This may indicate a lack of a formal foundation.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
Need institutional-grade insight on asset managers?
Altss delivers:
Prefer a guided tour?
We’ll walk you through: