Private Equity

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PAAB

PAAB is a group of experienced individuals who provide support to entrepreneurs and portfolio companies. They have made five investments, including a Seed VC...

PAAB logo

PAAB

PAAB is a group of experienced individuals who provide support to entrepreneurs and portfolio companies. They have made five investments, including a Seed VC investment in Flashe Gaming on May 09, 2020.

General information

Firm type

Private Equity

Year founded

2007

Location

Region

Europe

Country

Sweden

City

Uppsala

Corporate office

Uppsala, Sweden

Principals

Öjvind Norberg

Ägare

Sector focus

Enterprise SoftwareFinTechMedia & EntertainmentMobility & Transportation

Frequently asked questions

Does PAAB operate more like a private equity fund or a holding company?

PAAB is structured as a private investment holding company rather than a blind-pool fund. The firm lists no fund vehicles, no limited partners, and no disclosed capital-raising cycles. Its stated philosophy — 'professional ownership' with emphasis on community, engagement, and endurance — aligns with permanent-capital holding structures, not time-bound private equity funds.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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