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Retail Rocket

Retail Rocket is a retention management platform whose AI generates product recommendations for e-commerce and other sectors.

Retail Rocket

All you need to create customer retention strategy, boost LTV and repeat purchases. Segment your customers by their loyalty using sophisticated mathematical model. Transform first-time buyers into regular clients and increase their retention. Build personalized marketing strategies for key customer segments.

General information

Firm type

other

Year founded

AUM

Undisclosed

Location

Region

Europe

Country

Netherlands

City

Rijswijk

Corporate office

Laan van Vredenoord 33, 2289DA, Rijswijk, Netherlands

Additional offices

Barcelona, Spain · Berlin, Germany · Santiago, Chile

Principals

Serge Lobo

Global CRO

Gustavo Ferreira Pinto

Country Manager Chile and South America

Sector focus

AI/MLEnterprise SoftwareSaaSE-Commerce

Frequently asked questions

Who runs investment decisions at Retail Rocket?

Retail Rocket does not function as an investment firm and therefore has no investment decision-makers in the traditional family-office sense. The company is a retention management SaaS provider led by a management team that includes Serge Lobo as Global CRO, as stated on its website.

How does Retail Rocket source proprietary deal flow?

Retail Rocket does not pursue proprietary deal flow; it is a product company selling a Retention Management Platform to businesses. Its 'deal flow' is client acquisition, driven by marketing, referrals, and case studies published on its blog.

Is Retail Rocket structured as a single family office or does it operate more like a venture firm?

Retail Rocket is neither a family office nor a venture firm. It is a privately held software company headquartered in the Netherlands that operates as a SaaS provider. Its structure is that of a commercial technology company, not an investment vehicle.

Does Retail Rocket participate in fund commitments or only direct deals?

Retail Rocket does not make fund commitments or direct investments — it is a product company that sells subscription-based retention marketing software to enterprise clients. Its commercial model is transactional, not allocational.

What investment stages does Retail Rocket typically target?

Retail Rocket does not target investment stages; it serves operational marketing teams across e-commerce, banking, insurance, FoodTech, SaaS, and EdTech industries regardless of company stage. Its clients range from established brands to growing online retailers.

Which sectors does Retail Rocket explicitly avoid?

Retail Rocket's marketed client industries include e-commerce, banking, insurance, FoodTech, SaaS, and EdTech. The firm does not publicly disclose any explicit avoidance sectors, but its platform focuses on retention marketing for B2C and B2B customer bases with repeat purchase cycles.

How is Retail Rocket related to its parent or related vehicles?

Retail Rocket is not disclosed as being part of a larger parent group or as a subsidiary. The firm operates independently under its own name. No spinouts or affiliated vehicles are publicly mentioned.

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