Private Equity

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Spice Capital

Spice Capital is a venture firm led by Founder and Managing Partner Maya Bakhai. Its portfolio spans AI, fintech, creator economy, deep tech, health and...

Spice Capital logo

Spice Capital

Spice Capital is a venture firm led by Founder and Managing Partner Maya Bakhai. Its portfolio spans AI, fintech, creator economy, deep tech, health and wellness, physical products, consumer, and blockchain companies. The firm runs vehicles including a Rolling Fund (vintage 2021) and Fund II (vintage 2024) and highlights case studies of investments such as Beehiiv, GIRL BEER, and Kangaroo Bio.

General information

Firm type

Private Equity

Year founded

2021

Location

Region

North America

Country

United States

City

New York

Corporate office

New York, United States

Principals

Maya Bakhai

Founder and Managing Partner

Ron Saron

AI Chief Technology Officer

Joe Therrien Kelly

Creative Director

Sector focus

FinTechCreator EconomyDeep TechHealth & WellnessConsumerBlockchain

Frequently asked questions

What stage does Spice Capital typically invest at?

Spice targets pre-seed and seed rounds, describing itself as a founder's first institutional 'yes.' The firm has not publicly indicated participation in Series A or later-stage rounds, concentrating its capital and attention on the earliest phase of company formation.

Which sectors does Spice Capital explicitly avoid?

The portfolio reveals a deliberate absence of enterprise SaaS and traditional B2B software companies. Spice's disclosed investments cluster around consumer internet, the creator economy, fintech, health and wellness, deep tech, and blockchain — categories where the end-user is an individual rather than a corporate buyer.

How does Spice Capital source founders?

The firm's website and positioning suggest sourcing through a combination of Bakhai's personal network in consumer internet and the creator economy, as well as inbound from founders who resonate with Spice's thesis of building for internet-native audiences. No formal scout program or institutional sourcing partnerships are publicly listed.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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