Private EquityRIA · CRD 317079Exempt Reporting AdviserPrivate Fund Adviser

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White Hibiscus Capital

White Hibiscus Capital is a Delaware, USA based early stage Venture Capital company providing funding to technology enabling commerce startups in Africa and...

White Hibiscus Capital

White Hibiscus Capital is a Delaware, USA based early stage Venture Capital company providing funding to technology enabling commerce startups in Africa and Israel. It offers venture funding, co-investment, fund raising, mentorship, access to market, and education. Its focus is commerce enabling technologies including Fintech, InsuTech, HealthTech, EduTech, SaaS, eCommerce, and eMarketplace. It is a new Fund backed by experienced GPs with combined 55 years of experiences.

General information

Firm type

Private Equity

Year founded

2021

Location

Region

North America

Country

United States

City

Houston

Corporate office

4027 Pinecrest Hollow, Houston, TX 77084, United States

Additional offices

House 8 Riviera Court, Chief Yesufu Abiodun Way Oniru, Victoria Island, Lagos, Nigeria

Principals

Bade Aluko

Managing Partner

Guy Ellis

General Partner

Lolu Akindele

Venture Partner

Kessington Okundaye

Venture Partner

Ajuma Ataguba

Venture Partner

Sector focus

FinTechInsurTechDigital HealthEducationEnterprise SoftwareeCommerce

Frequently asked questions

Who runs investment decisions at White Hibiscus Capital?

Bade Aluko serves as Managing Partner, with Guy Ellis as General Partner. The firm lists three additional Venture Partners — Lolu Akindele, Kessington Okundaye, and Ajuma Ataguba — who are expected to contribute to deal sourcing, due diligence, and portfolio support. The exact investment-committee composition is not publicly stated.

How does White Hibiscus Capital source proprietary deal flow?

The firm leans on the partners’ 30-year operating history in Africa, framing its network of entrepreneurs, conglomerate relationships, and prior angel exits as the origination engine. It accepts inbound pitch decks and maintains a physical presence in Lagos’s Victoria Island district, which embeds it in Nigeria’s startup corridor. No structured scout program or exclusive university pipelines are disclosed.

Profile maintained by using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.

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