Pall Mall Family Office

Pall Mall Family Office

Pall Mall Family Office was established in 2016 by David Alexander. He had previously built and sold AAG Wealth Management that same year. The firm maintains its headquarters in Maidenhead and structures services around transparent fees and independent advisory networks. The firm targets early-stage venture capital and private equity. It uses alternative VC models and direct co-investments or SPVs. Asset classes include ClimateTech, Digital Health, Biotech, Enterprise Software and ESG strategies. Activity centers on Europe. No specific portfolio holdings appear in public records. The operating team includes CEO Rupert Tate and Investment Director Sharon Brittan. Advisory board members comprise Sir Ben Elliot, Lord St John of Bletso, Kate Reardon, Oliver Thomson, Robert Suss and Mukul Mohanty, who joined in December 2023. The firm lists no additional offices. Philanthropic vehicles include the David Alexander Charitable Trust and Elephant Family. The structure ties directly to Alexander's prior wealth-management business. This creates a hybrid model that combines family-office services with advisory-board input from peers in finance, media and politics. Governance remains centered on the founder and a small group of business partners rather than external institutional oversight.