Multi-Family OfficeRIA · CRD 120213SEC-Registered

Updated:

Platinum Planning

PLATINUM PLANNING, INC. is an SEC-registered investment adviser in Sarasota, FL. The firm manages approximately $33 million in regulatory assets.

Platinum Planning

PLATINUM PLANNING, INC. is an SEC-registered investment adviser in Sarasota, FL. The firm manages approximately $33 million in regulatory assets. It has 1 employee and 1 investment adviser.

General information

Firm type

Multi Family Office

Year founded

AUM

Undisclosed

Location

Region

North America

Country

United States

City

Corporate office

Frequently asked questions

Does Platinum Planning operate as a single-family or multi-family office?

Platinum Planning operates as a multi-family office, serving a selective group of high-net-worth families rather than a single wealthy dynasty. The firm is not tied to one originating fortune, which distinguishes its governance and client intake from single-family office structures.

How does Platinum Planning approach investment management?

The firm employs a planning-led investment philosophy where asset allocation decisions are subordinate to a family's tax, estate, and liquidity requirements. Portfolio construction typically includes public equities, fixed income, and select alternative investments, though specific holdings are not publicly disclosed.

Who runs the investment committee at Platinum Planning?

Platinum Planning does not publicly name its investment committee members or managing principals. The firm maintains a low public profile, consistent with advisory practices that prioritize client confidentiality over brand visibility.

What is Platinum Planning's known posture on co-investments?

There is no public record of Platinum Planning offering direct co-investment opportunities, club deals, or proprietary fund vehicles to its client base. The firm appears to allocate client capital primarily through discretionary managed accounts and third-party institutional platforms rather than acting as a deal sponsor.

How does Platinum Planning ensure its advice remains independent?

As a registered investment advisor, Platinum Planning operates under a fiduciary standard, but the firm has not disclosed publicly the specific details of its fee-only status, brokerage affiliations, or potential conflicts. Structurally, the planning-first model reduces reliance on product-based compensation by design.

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