Updated:
Simply Measured
Maximize your social ROI with Sprout Social, trusted by the world's most talked about brands. Power everything from publishing and engagement to analytics...
Simply Measured
Maximize your social ROI with Sprout Social, trusted by the world's most talked about brands. Power everything from publishing and engagement to analytics and influencer marketing. Try 30 days free.
General information
Firm type
Asset Manager
Location
Region
North America
Country
United States
City
Seattle
Corporate office
Seattle, WA, United States
Sector focus
Frequently asked questions
Who founded Simply Measured?
Simply Measured was founded in 2011 by a team of data scientists and engineers in Seattle. The founding team is not publicly named on the current Sprout Social website.
Does Simply Measured still operate as an independent company?
No. Simply Measured was acquired by Sprout Social in 2021 for $200 million (per TechCrunch, 2021). Its technology is now integrated into Sprout Social's social media management platform.
What investment stages does Simply Measured target?
Simply Measured is not an investment firm. It is a social media analytics and management software company acquired by Sprout Social.
How does Simply Measured source proprietary deal flow?
Simply Measured does not engage in proprietary deal flow. As part of Sprout Social, it serves enterprise clients through a direct sales and subscription model.
Which sectors does Simply Measured explicitly avoid?
Simply Measured focuses exclusively on social media analytics and management. It does not serve other sectors like healthcare or finance as distinct verticals.
Profile maintained by Altss using OSINT (open-source intelligence), regulatory filings, licensed data partners, and verified direct submissions. Read the methodology. Last updated: . Continuous refresh with full update cycles at least every 30 days.
Need institutional-grade insight on asset managers?
Altss delivers:
Prefer a guided tour?
We’ll walk you through: