Asset Manager

Updated:

Trently Advisors

Trently Advisors is an investment firm with a permanent capital base. It primarily invests in consumer-facing companies, with a focus on fast-growing food...

Trently Advisors

Trently Advisors is an investment firm with a permanent capital base. It primarily invests in consumer-facing companies, with a focus on fast-growing food businesses. The firm has made one investment, in Barnana, as part of its Growth Equity on January 18, 2017.

General information

Firm type

Generalist

Location

Region

North America

Country

United States

City

Los Angeles

Corporate office

2000 Avenue of the Stars, Suite 1000N, Los Angeles, CA 90067, United States

Additional offices

Santa Monica, CA, United States

Principals

Alan Leavitt

Founder & Managing Director

Sector focus

Food & BeverageConsumer Goods

Frequently asked questions

Who runs investment decisions at Trently Advisors?

Alan Leavitt, the firm's founder and managing director, leads investment decisions. His professional background includes vice president roles at Beach Point Capital Management and an earlier legal career as an associate at Latham & Watkins. Leavitt also serves as general counsel for The Collected Group and Forma Brands, which positions him at the intersection of legal and operational due diligence for portfolio companies.

What sectors and stages does Trently Advisors target?

Trently focuses on growth-stage consumer companies, with a heavy emphasis on food and beverage. Confirmed positions include Barnana, an organic banana snack brand, and Exo, a protein-bar maker. The firm does not publicly tag any negative sector exclusions, though consumer goods appear to dominate the known portfolio.

What is Alan Leavitt's professional background before Trently Advisors?

Leavitt spent time as a vice president at Beach Point Capital Management, a credit and special situations manager with over $18 billion in assets, and earlier as an associate at the law firm Latham & Watkins. His transition from legal practice to credit investing, and then to direct equity co-investments in consumer brands, reflects a multidisciplinary career path that now combines lawyering, operating, and investing under the Trently umbrella.

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